Restival
Digital Design, Branding
2018
Agency: The Confluence Group
During the summer of my sophomore year, I interned at Los Angeles based creative agency, The Confluence Group, for 3 months. I collaborated with the art director and assisted in designing and executing multiple email newsletters, brand proposals, paid media advertisements, and more for companies like Anheuser-Busch and Vujaday.
The biggest project I spearheaded was for Restival.
"Restival is a is a cultural retreat and wellness festival. We bring together world class wisdom & yoga teachers together in off the grid locations."
I was asked to sit in on the initial pitch meeting with the leaders of Restival, and afterwards I was assigned the task of redesigning their website, newsletter, and a proposal deck that would be sent to Restival as a final approval. Taking elements of their original brand elements, I modernized their brand by taking it a more sophisticated route while maintaining their feminine and whimsical aesthetic.
During the summer of my sophomore year, I interned at Los Angeles based creative agency, The Confluence Group, for 3 months. I collaborated with the art director and assisted in designing and executing multiple email newsletters, brand proposals, paid media advertisements, and more for companies like Anheuser-Busch and Vujaday.
The biggest project I spearheaded was for Restival.
"Restival is a is a cultural retreat and wellness festival. We bring together world class wisdom & yoga teachers together in off the grid locations."
I was asked to sit in on the initial pitch meeting with the leaders of Restival, and afterwards I was assigned the task of redesigning their website, newsletter, and a proposal deck that would be sent to Restival as a final approval. Taking elements of their original brand elements, I modernized their brand by taking it a more sophisticated route while maintaining their feminine and whimsical aesthetic.
